Abbey is a strategic creative concept developer who takes special care to understand client needs and produce work that fits. As the agency's creative leader, Abbey oversees all creative output. She has a unique insight into branding and logo development and has created identity designs that win results. Her background in retail advertising includes design work for all media including print, outdoor and broadcast. Additionally, Abbey has designed large publications and is a skilled photographer. She is a graduate of Alfred University in New York and a member of the American Institute of Graphic Arts.